JAPAN: Nissan Motor telematics promote eco-driving
Nissan Motor Carwings Japanese domestic market telematics service will soon promote eco-driving or more fuel-economical driving habits amongst Japanese motorists.
The service has been specifically designed to educate and raise awareness amongst drivers on the impact of day-to-day driving habits on their vehicle's fuel consumption average.
The new Carwings service is part of Nissan's efforts to reduce CO2 emissions as announced under its Green Programme 2010. The Carwings telematics service currently is available only in Japan.
The new service will assist drivers to become more conscious of their vehicle's fuel-efficiency performance by providing them with the average fuel-consumption data according to their day-to-day driving habits, and allows the driver to track and monitor improvements to their eco-driving skills over a period of time.
The system can calculate the average fuel efficiency performance of each vehicle through data sent directly to the Carwings Centre, where the data can be retrieved on the member's personalised webpage.
It is designed to challenge the driver to improve on their eco-driving skills through a monthly fuel-efficiency ranking. Reminding the driver to drive in a more environment-friendly manner the system provides information on their past monthly averages, as well as weekly performance indicators.
The Carwings system combines a user-friendly interface combined with web-enabled technology and is designed to collect various driving data from customers' vehicles and process it into value-add information that is both relevant and beneficial to customers.
Nissan defines this concept as the Web 2.0 application for vehicles.