UK: Mercedes dealer move a blueprint for price control - dealer group
"In my view, this has to be extremely bad news for Mercedes customers throughout the UK. Inter-dealer competition will become ineffective and the lower prices sought through the Government's DTI [Department of Trade and Industry] order are unlikely to be realised," he said. UK vehicle importers were recently ordered by the government to offer retail dealers the same discounts for volume purchases available to fleet buyers.
Independent Mercedes dealers, all of whom have recently received termination notices effective in a year or so, plan legal action with the Retail Motor Industry Federation's assistance, Pulham added.