Mazda has chosen the Moscow motor show at the end of August for the world debut of its new 6 saloon. It had been expected to be unveiled at the Paris show a month later but that is now likely to see the estate version of the car take its bow.

Mazda's move appears to have been prompted by a Russian website obtaining photos of the production car which the automaker previously had only 'teased'.

The decision to unveil the car at Moscow underlies the importance of a resurgent Russian market to car makers. Mazda signed an agreement with [Ford partner] Sollers earlier this year to assemble cars in Russia’s far east.

The new 6 is the second model after the CX-5 crossover in Mazda's new generation of products which incorporate the full range of low emisson, fuel efficient Skyactive technologies. It will also be the first model equipped with the company's new brake energy regeneration, i-ELOOP. 

Mazda has previously said that it is adopting a ‘building block’ strategy to introducing new technology, taking a step-by-step approach to improve fuel economy. The company describes i-ELOOP as stage two of this strategy.

The car that will be unveiled in Moscow will be 'Russian-specification' with a direct-injection 2.0-litre petrol engine and six-speed automatic transmission.

Show the press release

 

All-New Mazda6 Sedan World Premiere at 2012 Moscow Motor Show

- Mazda's new flagship model fully incorporates both SKYACTIV TECHNOLOGY and the KODO-SOUL OF MOTION design theme -

HIROSHIMA, Japan—Mazda Motor Corporation will hold the world premiere of the all-new Mazda6 sedan (known as Mazda Atenza in Japan), totally redesigned for the first time in five years, at the 2012 Moscow Motor Show. The Moscow Motor Show begins August 29 and runs through to September 9, 2012.

 

All-new Mazda6 (Russian specification)
All-new Mazda6 (Russian specification)

 


 

The new Mazda6 is the second of Mazda's new generation of products which incorporate both the full range of SKYACTIV technologies and the new KODO-SOUL OF MOTION design language. It will also be the first model equipped with Mazda's brake energy regeneration system, i-ELOOP. The introduction of i-ELOOP marks stage 2 of Mazda's Building Block Strategy for environmental technology development. The strategy calls for thorough improvements in base automotive technologies before the step-by-step introduction of electric devices to improve fuel economy and reduce carbon emissions.

 

The new Mazda6 draws on the best of Mazda's technical expertise and craftsmanship across all domains, from dynamic performance and design, through to environmental performance and safety. It stands as the flagship model for a new generation of Mazda products. It features a sense of dignity, style, luxury feel and comfort expected from a vehicle in the CD segment whilst offering the pleasure of responsive and agile driving, which is at the core of the Mazda brand.

 

The model to be exhibited at the Moscow Motor Show is a Russian specification sedan equipped with a direct-injection SKYACTIV-G 2.0 gasoline engine and six-speed SKYACTIV–DRIVE automatic transmission.

 

The official name of the motor show is Moscow International Automobile Salon 2012. Press days will be August 29 and 30 and it will be opened to public from August 31 to September 9. Mazda will hold its press conference on August 29, 2012.

 

Original source: http://www.media.mazda.com/CGI/Access/search/detail.cgi?t_seq=20120725eb