GERMANY: Mazda claims September sales record
Mazda Motor Europe has posted record September sales of 33,680 units, set single-month sales records in the UK and Russia and made record September sales in Austria, Spain and Portugal. September sales were up 5.6% year-on-year.
A number of individual markets had record or near-record results. The UK had its best single month in history for volume at nearly 10,300 units, up 9%, and its best September market share ever, estimated at 2.2%. Russia had its best month in history for volume as well, selling over 4,400 units, up 28%. Austria (including south eastern European countries) recorded its best September for volume ever, with more than 2,800 units, up 32% year-on-year.
Spain set a September record at over 1,300 units, up 11%. In Portugal Mazda had its best September ever, at about 350 units, up 27%, and its best-ever market share, estimated at 2.1%. In Greece, sales stood at nearly 550 units, which is up 19% and represents the best volume in 15 years.
Other markets achieving outstanding September sales results included Switzerland, which achieved a retail volume of approximately 670 units, up 32%. Denmark achieved a sales volume of 670 units, up 14%, and Norway increased sales by nearly 9% with a volume of 280 units. These results helped Mazda's Scandinavia organisation to increase sales by nearly 8% year-on-year, based on a volume of more than 1,360 units. Mazda Belgium and Luxembourg had another outstanding result last month, selling 460 vehicles, which is up 81%, as did the Czech Republic and Slovakia with a volume of 280 units, up 13% year-on-year.