JAPAN: Isuzu and GM explore new LCV alliance
After dissolving a 35-year capital alliance in 2006, Isuzu Motors and General Motors are close to a new tie-up for compact commercial vehicles.
The Nikkei said the main focus of their cooperation was to be joint development of pickup trucks, which are in increasingly high demand in the US as well as Southeast Asia and other emerging markets.
The Japanese business daily noted GM had been seeking to re-establish ties with Isuzu since it abandoned engine development during its business rehabilitation. Isuzu president Susumu Hosoi and GM chairman and CEO Daniel Akerson are to formalise the new arrangement at a meeting in the US later this month, the report said, without citing sources.
In addition to the cooperation on pickups, the duo will continue discussions on the possibility of the carmaker taking a stake in Isuzu again.
According to the Nikkei, the deal would create an alliance that controls 25% of the worldwide pickup truck market.
The worldwide pickup truck market will expand by nearly 20% from 2011 to reach 5.4m units in 2015, according to IHS Automotive.
Isuzu and GM would jointly develop next-generation models and use common diesel engines. The American auto giant has been procuring roughly 100,000 diesel engines a year from European manufacturers; starting with next-generation pickups, it would install Isuzu's engines, the Nikkei said.
The two would also work together to expand sales channels in Africa and the Middle East. The alliance could open the door to use of each other's production bases as well.
GM is already the world's top pickup truck maker with a 19% market share. It is a top player in North America and China but less successful in emerging countries. Isuzu is strong in southeast Asian nations.
Akerson told The Nikkei on 13 January he had high hopes for tapping Isuzu's technologies for low-cost pickups which have led to solid sales in markets like Thailand.
GM's North American models have engines of four-five litres - too big for Southeast Asia. Isuzu, on the other hand, has a strong lineup of 2.5- to three-litre pickup trucks and expertise in developing this class of vehicle.
By working with Isuzu on models more suitable for southeast Asia, GM should be able to take on Toyota and others more effectively, the Nikkei said.
Akerson said GM aims to use the tie-up to eliminate development and production constraints in the region.
For Isuzu, which ranks sixth in the global pickup truck market, collaborating with GM would help to cut costs through parts sharing and other means. The cooperation could later extend to joint development of diesel engines.
Since ending the capital tie-up with GM, Isuzu has explored other options for cooperation. These include Toyota, which owns a 5.9% stake in Isuzu, as well as Hino Motors, a Toyota group medium and heavy truck specialist.
Isuzu has also considered a capital tie-up with Volkswagen but it did not work out.
Isuzu also made cars up until the 1990s. It then sold some re-badged Honda models only in Japan. There was also a model-sharing deal with Honda in the US for some years.
After it looked a bit like just-auto had become part of the global Toyota PR machine last week, this week, for a day or two at least, you could have been forgiven for thinking we had now 'crossed over...
MarketLine's Company Mergers & Acquisitions (M&A), Partnerships & Alliances and Investments reports offer a comprehensive breakdown of the organic and inorganic growth activity undertaken by an organi...
This Case Study examines the factors that led to US auto giant GM's bankruptcy in 2009, describes its rescue plan, and assesses its effectiveness....
Management reshuffle-the-deck at General Motors this week....
Engines in Asia-Pacific industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also contains desc...
The municipal authority for the city of Detroit has filed for bankruptcy and protection from creditors under US law. The city faces mounting debts estimated at over USD18bn and has been in long-term f...
Engines in Japan industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also contains description...
- ANALYSIS: The models to be axed by PSA's Tavares
- THE WEEK THAT WAS: Carlos sharpens the knife
- Management briefing: UK engine manufacturing (1)
- THE WEEK THAT WAS: The bubble car returns
- PRODUCT EYE: Audi RS Q3
- 2014 NYIAS: List of world premieres
- 2014 BEIJING SHOW: world debuts list updated
- Discovery Sport to replace Land Rover's Freelander
- GM CEO recall comments draw senator's retort
- Tata restructuring production at all plants
- Jaguar Land Rover: Providing remarkable growth throughout the economic downturn
- PLDB - vehicle cycle plan database (annual subscription)
- Ford Motor Company - Strategy and SWOT Report
- Plunkett's Automobile Industry Almanac 2014: Automobile Industry Market Research, Statistics, Trends & Leading Companies
- Global light vehicle materials market 2008 to 2028