GERMANY: Ford starts updated Fiesta production

By | 12 November 2012

Ford has started volume production in Germany of the updated Fiesta (with the Fusion nose) which will introduce MyKey to Europe – an exclusive technology that allows parents to encourage safer driving and limit their teenager’s exposure to risk at the wheel.

The updated Fiesta also has the voice-activated in-car connectivity system SYNC; Active City Stop that helps drivers avoid low speed collisions; and SYNC Emergency Assistance that directly connects vehicle occupants to local emergency services operators after an accident.

There are seven petrol and diesel powertrain options including the new three cylinder, one-litre EcoBoost petrol.

Show the press release

 

FORD BEGINS PRODUCTION OF NEW FIESTA

  • UK’s top seller boasts bold new exterior design with refined interior
  • Production begins at Ford’s Cologne assembly plant for volume deliveries from January
  • New Fiesta delivers SYNC, MyKey and Active City Stop; highly fuel efficient engine range includes award-winning 1.0-litre EcoBoost

BRENTWOOD, Essex, 12 November, 2012 – Ford has started volume production of the new Ford Fiesta ahead of the latest version of Britain’s best seller debuting in UK dealerships from January.  

The dynamically styled latest Fiesta features new smart technologies and a breakthrough powertrain line-up. 

“The new Fiesta has seven powertrain options – both diesel and petrol – that deliver fuel economy of less than 100 grams of CO2 per kilometre,” said Roelant de Waard, vice president, Marketing, Sales and Service, Ford of Europe.

Ford has sold more than 15 million Fiestas worldwide since the vehicle first went into production in 1976. Of those, almost 4 million have been sold in Britain where the car has been the nation’s favourite every year since 2008.

Alongside a bold new exterior and an interior optimised for ergonomics and comfort, the new Fiesta debuts Ford MyKey in Europe – a Ford-exclusive technology that allows parents to encourage safer driving and limit their teenager’s exposure to risk at the wheel.

New Fiesta also features voice-activated in-car connectivity system SYNC; Active City Stop that helps drivers avoid low speed collisions; and SYNC Emergency Assistance that directly connects vehicle occupants to local emergency services operators after an accident.

Arriving in dealerships soon, new Fiesta is offered with 1.0-litre EcoBoost – the 2012 “International Engine of the Year”. An ECOnetic Technology version powered by a 1.6-litre Duratorq TDCi diesel engine achieves 87 g/km CO2**.

Click here to view video on YouTube

 

# # #

JATO Dynamics results are based on information provided by JATO Consult, the company's bespoke consulting service.  Figures are based on 30 European countries. For more info, please visit www.jato.com

** The stated fuel consumption and CO2 emissions are measured according to the technical requirements and specifications of the European Regulation (EC) 715/2007 as last amended. The results may differ from fuel economy figures in other regions of the world due to the different drive cycles and regulations used in those markets.

 

Original source: http://www.newspress.co.uk/ViewPressRelease.aspx?pr=39830

Sectors: Vehicle manufacturers, Vehicle manufacturing

Companies: Ford

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