Ford has launched its information technology hub for Asia at a ceremony in India. Ford Information Technology Services India (FITSI) was launched in Chennai today. FITSI will serve as the hub for Ford's information technology initiatives in India and throughout the Asia Pacific region. FITSI will deliver high quality solutions in business software, Computer Aided Engineering (CAD/CAM) and call centre/e-mail processing. Ford Asia Pacific (FAP) will be the first customer of FITSI, to implement region wide Consumer Connect e- Business solutions. Apart from the creation and development of systems within Ford Asia Pacific, FITSI services may be utilised for other web initiatives in the region.