USA: Ford Dealers Form E-Commerce Joint Venture
New Company Positioned to Offer Customers Best Purchasing Experience On the Web, Armed With Support of Dealer Network, World's Largest Inventory and Proven E-Commerce Technology The Ford Dealer Council, representing the 4,200 Ford dealers across the U.S., announced today the formation of an independent Internet-based enterprise, FordDirect.com, that will offer customers direct purchases of Ford brand cars and trucks online. Trilogy (Ford's partner in the joint venture that develops and operates all of Ford's customer-facing e-commerce initiatives) has been selected by FordDirect to provide the expertise and execution to create a new e-commerce platform that will transform the consumer buying experience.
Get full access to all content, just $1 for 30 days
A Message From The Editor
just-auto gives its paid members access to the very best automotive market coverage.
And now there’s just-auto plus, our premium membership that gives you exclusive component forecast data, company profiles and extended news coverage - just for premium members.
Today I can offer you 30 days access for $1 - and that includes just-auto plus.
Dave Leggett, editor of just-auto
* plus VAT if applicable