USA: Dealers call for new incentives to excite zero-percent-jaded buyers as war starts - paper
Zero percent financing, which kept car sales buoyant after the September 2001 terrorist attacks, may not be enough to keep buyer interest up during the Iraq war, a report in the New York Times (NYT) said on Thursday. Car lots are emptying, and dealers, suppliers and analysts are worried that, in contrast to the aftermath of the attacks, Detroit may not have a tonic to offer a paralysed economy, the NYT said.
Get full access to all content, just $1 for 30 days
A Message From The Editor
just-auto gives its paid members access to the very best automotive market coverage.
And now there’s just-auto plus, our premium membership that gives you exclusive component forecast data, company profiles and extended news coverage - just for premium members.
Today I can offer you 30 days access for $1 - and that includes just-auto plus.
Dave Leggett, editor of just-auto
* plus VAT if applicable