DaimlerChrysler is pleased to announce that effective immediately, Thomas W. LaSorda is appointed a Senior Vice President in Manufacturing with an initial focus on power train manufacturing, reporting to Gary L. Henson. "Tom's appointment is very significant," said Henson, Executive Vice President - Manufacturing. "He brings broad automotive experience to DaimlerChrysler, having most recently served as General Motors' Vice President - Quality, Reliability & Competitive Operations Implementation. We expect Tom to make major contributions in what promises to be a very challenging future."