USA: Automotive suppliers win only 25% of new business bids - study
A new US study shows that major automotive industry suppliers are successful in winning new business only 25% of the time, and that if this rate could be improved by only 5%, they could gain nearly $US700 million in annual revenue. The study also shows that 24% of large supplier "new business" RFQs are late and miss the submission deadline, costing them an estimated $3.5 billion a year in lost opportunity sales.
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