Chrysler Group LLC - Strategic SWOT Analysis Review

Summary

Chrysler Group LLC (Chrysler Group) is a US based automobiles manufacturer, which is engaged in research, design, manufacture, assembly and distribution of passenger cars and trucks. The company focuses on producing the most fuel efficient, reliable, stylish and safe vehicles across all brands by reinventing products and creating new ideas. It sells its products to independent dealers in the US, Canada and Mexico. The company operates through seven brands which include: Dodge, Jeep, Chrysler, Ram, Fiat, Mopar and Global Electric Motorcars (GEM). Its research and development (R&D) activities are principally into the development of new vehicles and technology to improve performance, safety, fuel efficiency and reliability. Chrysler Group is headquartered in Auburn Hills, Michigan, the US.

Chrysler Group LLC Key Recent Developments…

May 19, 2011: DOE Announces Expanded Partnership With U.S. DRIVE To Advance Next-Generation Automotive Technologies
Mar 23, 2011: USABC Awards $8m Advanced Battery Technology Contract To A123 Systems
Mar 02, 2011: USABC Awards $15.6m In Advanced Battery Technology Contracts To Three Firms

GlobalData’s Chrysler Group LLC - Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.

Scope

- Business description – A detailed description of the company’s operations and business divisions.
- Corporate strategy – GlobalData’s summarization of the company’s business strategy.
- SWOT analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
- Company history – Progression of key events associated with the company.
- Major products and services – A list of major products, services and brands of the company.
- Key competitors – A list of key competitors to the company.
- Key employees – A list of the key executives of the company.
- Executive biographies – A brief summary of the executives’ employment history.
- Key operational heads – A list of personnel heading key departments/functions.
- Important locations and subsidiaries – A list of key locations and subsidiaries of the company, including contact details.

Note: Some sections may be missing if data is unavailable for the company.

Reasons to Buy

- Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs.
- Identify potential customers and suppliers with this report’s analysis of the company’s business structure, operations, major products and services and business strategy.
- Understand and respond to your competitors’ business structure and strategies with GlobalData’s detailed SWOT analysis. In this, the company’s core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company.
- Examine potential investment and acquisition targets with this report’s detailed insight into the company’s strategic, business and operational performance.

Companies Mentioned

List of Tables
Section 1 - About the Company
Chrysler Group LLC - Key Facts
Chrysler Group LLC - Key Employees
Chrysler Group LLC - Key Employee Biographies
Chrysler Group LLC - Major Products and Services
Chrysler Group LLC - History
Chrysler Group LLC - Locations And Subsidiaries
Head Office
Other Locations & Subsidiaries
Section 2 – Company Analysis
Chrysler Group LLC - Business Description
Chrysler Group LLC - SWOT Analysis
SWOT Analysis - Overview
Chrysler Group LLC - Strengths
Strength - Focused R&D Initiatives
Strength - Strong brand Equity
Strength - Product Portfolio
Chrysler Group LLC - Weaknesses
Weakness - Revenue Concentration- the US
Chrysler Group LLC - Opportunities
Opportunity - Alliance With Fiat
Opportunity - Increasing Demand for Fuel Efficient Vehicles
Opportunity - Huge Potential in India and Thailand
Chrysler Group LLC - Threats
Threat - New Emission Standards
Threat - High Competition
Threat - Increasing Costs of Input
Threat - Slow Economic Recovery in Europe
Chrysler Group LLC - Key Competitors
Chrysler Group LLC, Recent Deals Summary
Section 3 – Company’s Recent Developments
May 19, 2011: DOE Announces Expanded Partnership With U.S. DRIVE To Advance Next-Generation Automotive Technologies
Mar 23, 2011: USABC Awards $8m Advanced Battery Technology Contract To A123 Systems
Mar 02, 2011: USABC Awards $15.6m In Advanced Battery Technology Contracts To Three Firms
Section 4 – Appendix
Methodology
About GlobalData
Contact Us
Disclaimer

List of Tables

Chrysler Group LLC, Key Facts
Chrysler Group LLC, Key Employees
Chrysler Group LLC, Key Employee Biographies
Chrysler Group LLC, Major Products and Services
Chrysler Group LLC, History
Chrysler Group LLC, Other Locations
Chrysler Group LLC, Key Competitors
Chrysler Group LLC, Recent Deals Summary

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