Q&A with Fredrik Arp, Volvo Car CEO and President
Volvo Car Corporation, a part of Ford's PAG prestige brand grouping, is undergoing a challenging year in 2006. First half volume is down almost 7% on last year with the US proving a particularly tough market. But the company's President and CEO Fredrik Arp sees 2006 as a year of transition with product-led growth from the new C30 and S80 models kicking in later this year. Dave Leggett interviewed him at the British International Motor Show in London.
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