Emerging markets cheapies emerge from Japan

Japanese automakers are starting to eye emerging markets with two low cost models specifically developed just launched

COMMENT: Cool heads in emerging markets may pay dividends

29 November 2010

Small or low-cost cars are a tough nut for manufacturers to crack. Margins are thin and what works in emerging markets may not work as well in mature markets. Hence the efforts of manufacturers to develop low-cost car strategies – with products pitched squarely at growing demand in emerging markets.

SOUTH KOREA: Etios critical for Toyota in EMs

1 December 2010

Toyota Motor placed such importance on the new Indian-built Etios compact that it was the only new car the company did not delay amid the global financial crisis.

INDIA: Toyota launches Etios sedan

1 December 2010

Toyota Kirloskar Motor on Wednesday started taking orders through dealerships nationwide for the Etios sedan, a compact car newly developed specifically for the Indian market.

THAILAND: Honda launches new Asian city car

30 November 2010

Honda on Tuesday revealed a prototype Brio, the new small vehicle developed for Asian markets and scheduled to be introduced in Thailand and India in 2011, at a motor show in Thailand.