Bridgestone


All the very latest information about Bridgestone in one place. The latest Bridgestone business news, analysis, comment and interviews, all from our automotive industry experts at just-auto.

Latest insights


THE WEEK THAT WAS: Ship shape and not too bent

30 January 2015

We must all be ghouls at heart - the most-read story on just-auto this week: what got bent on the Heogh Osaka, the ship that recently enjoyed an unscheduled port of call on a Southampton sandbank.


THE WEEK THAT WAS: Takata the new Firestone?

5 December 2014

Back from two weeks' 'staycation', the words that stood out as I returned to the news desk last Monday were 'Takata' and 'Honda'. And, as the latest developments in this long-running saga occurred throughout the week, I started to think of two more words: 'Ford' and 'Firestone'. Remember all that back at the beginning of this decade? If not, this 2005 story from our archives neatly summarises it.


COMMENT: 'Spontaneous deployment of air bags'

26 June 2014

Spontaneous deployment of air bags. Not a nice thought, especially for a young woman in Georgia.


THE WEEK THAT WAS: Ford plant sold to MMC

4 April 2014

It's not unusual for one automaker to buy a plant from another and Mitsubishi's purchase of a Philippines plant from Ford makes perfect sense.

Latest interviews


Q&A with Bridgestone

8 March 2013

Continuing just-auto’s series of interviews with major tyre manufacturers, Matthew Beecham talked with executives from Bridgestone about the use of winter tyres in parts of Europe, tyre labelling, regulatory pressures, TPMS and run-flats.


INTERVIEW: Bridgestone North Europe, Andy Lane

30 August 2012

Two major issues are currently top of agenda of several multi-national tyre companies - the introduction from 1 November this year of European labelling on grip, noise and energy consumption - as well as Tyre Pressure Management Systems. Bridgestone Europe consumer sales & marketing director, North Europe, Andy Lane, talked to Simon Warburton about their impact as well as the retail challenges facing the global manufacturer.


INTERVIEW: Falken Tyres MD, Isamu Ishida

4 July 2012

Falken Tyres Europe is owned by Sumitomo Rubber Industries, the sixth largest manufacturer in terms of global tyre ranking, with facilities across Asia including four plants in Japan and further factories in Thailand, Indonesia and China. Falken Tyres managing director, Isamu Ishida, talked to Simon Warburton from the company's headquarters near Frankfurt in Germany.


Q&A with Bridgestone on TPMS

25 May 2010

Now that European legislation is coming in to make tyre pressure monitoring systems (TPMS) mandatory, the motorist no longer has to pay extra. Matthew Beecham talked with Franco Annunziato, senior vice president, technology, Bridgestone Europe about the future for TPMS, run-flats and the so-called intelligent tyre.

Latest news


Bridgestone ploughs finance into ClearMotion

20 June 2017

Bridgestone Americas has ploughed an unspecified amount of finance into ClearMotion, a venture-backed technology company developing road sensing software and hardware.


just-auto Plus only Firestone introduces new Roadhawk tyre

7 June 2017

With the release of its new Roadhawk tyre, Firestone continues to deliver on its promise to revitalise the iconic American brand. In 2014, Firestone committed to re-energising its brand in Europe by investing in its products, lineup and activations. In only...


just-auto Plus only Bridgestone announces senior management changes

24 May 2017

Bridgestone Corporation announced the following changes in corporate officer. Changing positions and responsibilities of corporate officer (Effective 1 July 2017) Mitsuhira Shimazaki New Post - vice president and officer, Seconded to Bridgestone...


GM collaborates with suppliers over rubber supply

16 May 2017

General Motors says it is commited to sourcing sustainable natural rubber in its tyres to drive the industry towards net-zero deforestation and uphold human and labour rights.


just-auto Plus only Bridgestone tyre selected for Alfa Romeo Stelvio

5 May 2017

Bridgestone has been selected by Alfa Romeo to be a tyre supplier for its first premium mid-size SUV. Engineered with Run-Flat Technology and designed with all season capability, the Dueler H/P Sport tyre from Bridgestone will equip the all-new 2018 Alfa Romeo...


just-auto Plus only Bridgestone announces senior management changes

10 March 2017

Bridgestone Corporation announced the following changes in executive officers and corporate officers. 1. Changing positions and responsibilities of executive officers (Effective 24 March 2017) Shuichi Ishibashi New Position : executive vice president...


just-auto Plus only Bridgestone announces new executive appointments

9 March 2017

Laurent Dartoux has been appointed chief strategy and marketing officer (CSMO) for Bridgestone EMEA. He will drive end-to-end new product and solutions development, strategic partnerships as well as brands marketing. Laurent will also be a board member of...


just-auto Plus only Bridgestone Europe to acquire Groupe Ayme

20 January 2017

Bridgestone Europe announces that it has entered into an exclusivity agreement with the shareholders of Groupe Ayme for the acquisition of the largest independent tyre specialist in France. The finalisation of the transaction is subject to information and...


just-auto Plus only Bridgestone RFT tyres selected for Lexus LS sedan

12 January 2017

Bridgestone Corporation (Bridgestone) announced that its Turanza T005 run-flat technology (RFT) tyres will be the standard tyre mounted on the new 2017 Lexus LS sedan. The vehicle currently is on display at the 2017 North American International Auto Show, in...


Bridgestone ploughs US$180m more into Wilson plant

11 January 2017

Bridgestone Americas is to plough US$180m into its Wilson, North Carolina passenger tyre manufacturing facility.


just-auto Plus only Bridgestone announces management changes

23 December 2016

Bridgestone Corporation on 22 December 2016 announced the following changes in corporate officers. 1. Retiring corporate officer (Effective 31 December 2016) Koichi Morita:  Former position - vice president and officer, Central Research 2. New...


just-auto Plus only Bridgestone announces senior management changes

19 December 2016

Bridgestone Corporation on 16 December 2016 announced the following changes in executive officers and corporate officers. 1.Changing positions and responsibilities of executive officers (Effective 1 January 2017) Shuichi Ishibashi  New...


just-auto Plus only Bridgestone wins infringement lawsuit in China

9 December 2016

Bridgestone Corporation (Bridgestone) on 9 December 2016 announced that it has received a favourable ruling from China's Supreme People's Court in a lawsuit alleging infringement of the company's tyre tread design rights against Chinese tyre...


just-auto Plus only Bridgestone RFT tyres selected for Lexus LC500

9 December 2016

Bridgestone Corporation (Bridgestone) on 9 December 2016 announced that its Potenza S001L Run-Flat Technology (RFT) tyres and Turanza T005 RFT tyres will be the standard tyre mounted on the Lexus LC500/LC500h, new luxury coup slated to launch in...


Maserati selects Bridgestone tyres for Levante SUV

18 November 2016

Maserati has selected Bridgestone's Dueler sport tyre in size 255/60 R18 108W, for its Levante all-wheel-drive SUV.


just-auto Plus only Bridgestone announces senior management changes

10 November 2016

Bridgestone Corporation today announced the following changes in executive officers and corporate officers. Changing positions and responsibilities of executive officers (effective 1 January 2017) Shuichi Ishibashi New post: executive vice president and...


just-auto Plus only Bridgestone announces senior management changes

28 October 2016

Bridgestone Corporation on 26 October 2016 announced the following changes in corporate officers. 1. New members of corporate officers (Effective 1 January 2017) Paolo Ferrari New position: vice president and senior officer of Bridgestone Corporation,...


just-auto Plus only Bridgestone Americas appoints new CFNA president

25 October 2016

Bridgestone on 24 October 2016 announced the appointment of Brian Zempel as president, Bridgestone Credit Division, and chairman, CEO & president of Credit First National Association (CFNA), effective 17 October 2016. Zempel assumes the role from Dean...


just-auto Plus only Bridgestone to introduce Examation system

18 October 2016

Bridgestone Corporation (Bridgestone) announced, on 17 October, 2016, that it will introduce its Examation tyre assembling system at its Tatabánya Plant, a passenger car tyre plant in Hungary, during 2016. Designed to further improve quality and help...


just-auto Plus only Bridgestone appoints new president of TBR, BATO

13 October 2016

Bridgestone Americas, (Bridgestone) on 12 October 2016 announced that Joseph Saoud has joined the company as president, truck and bus radial (TBR), Bridgestone Americas Tire Operations (BATO). In this role, Saoud will be responsible for leading the sales...


just-auto Plus only Bridgestone announces new Indonesian facility

26 September 2016

Bridgestone Corporation (Bridgestone), on 23 September, 2016, announced that subsidiary PT. Bridgestone Astra Indonesia (BSAI) held a grand opening ceremony for its new manufacturing plant in Purwakarta, Jawa Barat, Indonesia. BSAI was established in August...


just-auto Plus only Bridgestone supplies RFT tyres for new Giulia

20 September 2016

Fiat Chrysler Automobiles (FCA) signed up Bridgestone more than a year ago, looking for world-class original equipment for the company’s new flagship sports sedan. “Potenza S001 is a big favourite with sporty drivers everywhere; they love its...


just-auto Plus only Cooper Tyre advances on guayule-based concept tyre

16 September 2016

At its recent annual meeting in Albany, California, the public-private consortium behind the biomass research and development initiative (BRDI) grant, “securing the future of natural rubber, an American tyre and bio-energy platform from Guayule,”...


just-auto Plus only Bridgestone announces top management changes

16 September 2016

Bridgestone Corporation, on 16 September, 2016, announced the following changes in corporate officers. Changing positions and responsibilities of corporate officers Yutaka Yamaguchi: New - Vice president and senior officer, chief quality officer,...


just-auto Plus only Bridgestone Brazil expands its Ecopia tyre line

8 September 2016

Bridgestone, the world’s largest tire and rubber company, is expanding its Ecopia fuel-efficient tyre line in Brazil. Designed with materials that minimise rolling resistance, increase energy efficiency and help decrease carbon dioxide emissions (CO2),...


Firestone Industrial appoints new marketing head

19 August 2016

Firestone Industrial Products Company (FSIP) has tapped company veteran Mark Hilburger to lead strategic marketing efforts as executive director of marketing.


Bridgestone Canada fetes 50 years and expansion

19 August 2016

Bridgestone Canada has feted the 50th anniversary of the opening of its passenger and light truck tyre manufacturing facility in Joliette, Québec, ahead of a planned expansion.


just-auto Plus only Bridgestone EMEA strengthens regional footprint

8 August 2016

Bridgestone on 5 August 2016, announced that Bridgestone EMEA (Europe, Middle East and Africa) completed the acquisition of 100% of Speedy France, one of France's leading tyre and automotive service providers. Bridgestone EMEA announced its plan to acquire...


just-auto Plus only Bridgestone Americas makes senior management changes

28 July 2016

Bridgestone Americas on 27 July 2016, announced the retirement of its CEO, president and executive chairman Gary Garfield, effective 31 December 2016. In order to effect a smooth transition to the company’s new leadership team, Bridgestone Americas has...


just-auto Plus only Bridgestone EMEA appoints new president and CEO

19 July 2016

Bridgestone, the world’s number one tyre and rubber company, announces the appointment of Paolo Ferrari to the role of president and chief executive officer (CEO) of the corporation’s Europe, Middle East, and Africa (EMEA) business unit based in...

Bridgestone news

Bridgestone ploughs finance into ClearMotion

20 June 2017

Bridgestone Americas has ploughed an unspecified amount of finance into ClearMotion, a venture-ba...


just-auto Plus only Firestone introduces new Roadhawk tyre

7 June 2017

With the release of its new Roadhawk tyre, Firestone continues to deliver on its promise to revit...


just-auto Plus only Bridgestone announces senior management changes

24 May 2017

Bridgestone Corporation announced the following changes in corporate officer. Changing positio...


GM collaborates with suppliers over rubber supply

16 May 2017

General Motors says it is commited to sourcing sustainable natural rubber in its tyres to drive t...


just-auto Plus only Bridgestone tyre selected for Alfa Romeo Stelvio

5 May 2017

Bridgestone has been selected by Alfa Romeo to be a tyre supplier for its first premium mid-size...


just-auto Plus only Bridgestone announces senior management changes

10 March 2017

Bridgestone Corporation announced the following changes in executive officers and corporate offic...



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