Audi


All the very latest information about Audi in one place. The latest Audi business news, analysis, comment and interviews, all from our automotive industry experts at just-auto.

This brand is owned by: Volkswagen Group

Latest insights


Management briefing - Paris motor show preview

23 September 2016

This, the first of two management briefing reports concerning the 2016 Paris Mondial de l’Automobile, offers a sneak preview of the confirmed and likely world debut cars and concept vehicles.


THE WEEK THAT WAS - VW and GM back in the news

26 August 2016

Two of the world's largest automakers - Volkswagen and General Motors - have been in the news again this week, neither for entirely good reasons. Let's start with VW and its supplier row.


New Avant pushes Audi A4 to segment leadership

22 August 2016

Remember when the BMW 3 Series seemed unassailable in the UK and the rest of the European region? The latest Audi A4, which is especially popular as a wagon, is now outselling the Mercedes-Benz C-Class as well as the 3er.


The Week That Was - August replenishes batteries

5 August 2016

August's dog days are well and truly on us up here in the Northern hemisphere and in the soporific heat of a British summer – well OK – it's warmish – industry tends to take a well-earned break and recharge the batteries ready for an autumn which will rapidly see the Paris Motor Show loom large.

Latest interviews


HERE Automotive on strategies to support autonomou

1 February 2016

At the 2016 CES, Cat Dow talked with Floris Van Der Klashorst, vice-president of HERE Automotive. HERE's a creator of connected navigation solutions and since December 2015 has been owned by an alliance of the German automakers Audi, BMW and Daimler.


Q&A with JATCO Ltd

14 October 2014

Calum MacRae talked to JATCO's Yuko Fujita. JATCO holds 49% of the world CVT market. JATCO, 75% held by Nissan Motor Company, was exhibiting at the Paris Motor Show for the first time.


INTERVIEW: Audi's 'Mr RHD' retires

31 July 2014

David Ingrams, who retired from Audi UK's press office today (31 July) played a key role in helping the German automaker's engineers achieve "uncompromised" right hand drive configurations and also oversaw a collection of about 50 classic cars, many of which he helped to launch when new. The man who praised Audi for taking the long-term view has himself served 36 years with the automaker and the connection may not yet be completely severed.


INTERVIEW: Danny Shapiro NVIDIA

2 July 2014

For two decades, NVIDIA says it has pioneered visual computing, the art and science of computer graphics. Its technologies are finding applications in video games, movie production, product design, medical diagnosis and scientific research. Automotive can now be added to the list. Ian Adcock spoke to the company's marketing director, Danny Shapiro, to find out more.

Latest news


Paris show world debuts list - Volkswagen I.D.

28 September 2016

Volkswagen has revealed I.D. as the name of its main concept for the Paris motor show. This design study, a preview of the brand's first bespoke electric car due in 2020, is said to have a range of between 400 and 600 kilometres.


just-auto Plus only Automakers/telecom providers collaborate on 5G

28 September 2016

On 27 September 2016, Audi, BMW Group, Daimler, Ericsson, Huawei, Intel, Nokia and Qualcomm Incorporated, announce the formation of the "5G Automotive Association." The association will develop, test and promote communications solutions, support...


Is VW scandal spreading to Audi? Reportedly so

27 September 2016

Following the departure of development chief Stefan Knirsch, Audi's chief's role in the VW group's emissions scandal is still being probed, according to media reports.


Audi says tech development chief "stepping down"

27 September 2016

As heralded by earlier media reports, Audi's technical chief has 'stepped down' from his board level post with immediate effect.


Audi, Ballard, boost fuel cell cooperation

27 September 2016

Ballard Power Systems said Audi had issued purchase orders to Ballard to accelerate key development activities under the current long-term technology solutions programme that Volkswagen Group has with Ballard.


just-auto Plus only VW/Ballard fuel cell partnership extends to Audi

27 September 2016

Ballard Power Systems, on 26 September, 2016, announced that automotive OEM Audi has issued purchase orders to Ballard to accelerate certain key development activities under the current long-term technology solutions programme that Volkswagen Group has with...


Audi chief in emissions-cheat clear - report

23 September 2016

Investigators eyeing Volkswagen's scandal have found no suspicious facts against the head of luxury car division Audi, Reuters reported, citing three unnamed sources.


Audi opens topcoat paint shop at Ingolstadt plant

21 September 2016

Audi has put a new topcoat paint shop into operation at its plant in Ingolstadt.


Audi R&D chief reportedly faces suspension

20 September 2016

A top Audi executive reportedly is losing his job as investigations continue into the Volkswagen group emissions scandal.


just-auto Plus only ContiSilent technology reduces tyre rolling noise

14 September 2016

In addition to optimal handling characteristics, vehicle manufacturers also expect particularly quiet rolling noise that is subjectively perceived as acceptable by the vehicle occupants. That's why Continental has introduced a new technology that...


just-auto Plus only Audi August 2016 global sales exceed by 2.9%

14 September 2016

Audi delivered around 132,350 cars to customers in August. As such, global sales exceeded the prior-year month by 2.9%. Most recently, the demand for automobiles with the four rings developed positively especially in China (+8.8%), the United Kingdom (+13.2%)...


Audi deepens partnerships with Chinese tech giants

12 September 2016

Audi says it is to strengthen the digital footprint of the brand in China via partnerships with local Internet firms.


just-auto Plus only VW corporate strategy emphasises on sustainability

12 September 2016

For the eighth time, worldwide CSR officers from group, brands and regions gathered at the Volkswagen headquarters to attend a three-day closed meeting, the group CSR meeting. At the forefront of the agenda was an exchange of views on the key future topics in...


just-auto Plus only Audi launches A4 in India

12 September 2016

Audi, the German luxury car manufacturer, on 8 September, 2016, launched the all-new Audi A4 in India. With more technical fitness, comfort and sophisticated engine unit, the all-new Audi A4 packs in brilliant performance and redefines efficiency, drivability...


Every fourth Audi to be electric within a decade

2 September 2016

Every fourth Audi on the road should be electric within 10 years, according to the Volkswagen Group premium brand’s technical development chief.


just-auto Plus only IIHS LATCH hardware evaluation shows improvement

2 September 2016

Buckling precious cargo into a late-model vehicle has gotten a bit easier in the past year, the institute's LATCH ease-of-use ratings show. IIHS launched its ratings of child seat installation hardware in vehicles in June 2015. Out of 102 vehicles rated...


just-auto Plus only Audi US August 2016 sales surge 2.5%

2 September 2016

Audi’s August sales increased 2.5% to 19,264 vehicles, the brand’s 68th straight monthly sales record in the US. Audi achieved its best-ever August, as well as the second-best sales month, in the brand’s US history. The previous August...


Audi sales chief happy with US diesel talks

31 August 2016

Volkswagen could reach a "final" settlement with US regulators as early as October over its large engine diesel cars that cheated emissions tests, Audi's sales chief has said.


just-auto Plus only Audi presents updated A3 Sportback e-tron

31 August 2016

Audi of America’s refreshed A3 Sportback e-tron is poised to continue to bring new owners to the electric plug-in hybrid family. The compact vehicle in the A3 model-line combines performance with impressive efficiency, and now offers even more...


Volkswagen accepts South Korean test-rig rulings

30 August 2016

Volkswagen Korea, the German automaker’s South Korean distributor, confirmed it does not plan to appeal against the government’s recent decision to ban sales and cancel the certifications of many of its vehicle models sold in the country.


Volkswagen won't sue South Korea but Nissan has

30 August 2016

Volkswagen reportedly has decided not to sue the South Korean government which last month suspended sales of most of its models and imposed a fine of KRW17.8bn (US$15.93m) on the automaker.


just-auto Plus only Audi launches new A6 Matrix 35 TFSI in India

30 August 2016

Audi, the German luxury car manufacturer on 29 August, 2016, introduced the Audi A6 Matrix 35 TFSI. The new Audi A6 Matrix 35 TFSI will sport the class leading Audi Matrix LED headlights. The winner in the business class is now even better with the seven-speed...


just-auto Plus only Audi names its new electrics/electronics head

24 August 2016

Dr. Thomas M. Müller will be the new head of electrics/electronics of Audi. The 45 year old is considered a proven expert on the topics of connected car and electronic systems. He succeeds Ricky Hudi, who is leaving the company at his own request and by...


Audi China opens automatic transmission plant

23 August 2016

Audi, with Volkswagen Automatic Transmission Tianjin (VWATJ), has opened a new automatic transmission plant in China.


just-auto Plus only Audi presents 2017 A4 ultra

18 August 2016


Audi launching vehicle to infrastructure services

17 August 2016

Audi of America in conjunction with Traffic Technology Services (TTS) will be launching the claimed first vehicle to infrastructure (V2I) technology called Traffic Light Information with some 2017 Q7, A4 and A4 Allroad models this autumn.


Audi launches iPhone wireless charging case

16 August 2016

Audi has introduced a new wireless charging case for the Apple iPhone that works in conjunction with its optional phone box connection and charging system.


just-auto Plus only FAW Group July 2016 sales up 16.5%

15 August 2016

The latest data from sales and marketing department of FAW Group show that its July sales soared 16.5% year on year to 230,000 vehicles. For the first seven months, sales of FAW Group totalled 1,705,000 vehicles, up 10.3% from the year-earlier period. In...


just-auto Plus only Audi global sales up 2.3% in July 2016

12 August 2016

Audi had started the second half of the year with sales growth: In July, the company sold 149,400 units, up 2.3% year-on-year. The brand increased sales in all three core regions - in North America by 5.9%, in Asia-Pacific by 4.4% and in Europe by 1.5%. The...


just-auto Plus only Audi develops innovative shock absorbers

11 August 2016

In the mobility of the future, the recuperation of energy plays an increasingly important role, including in a car's suspension. Audi is working on a prototype called "eROT," in which electromechanical rotary dampers replace the hydraulic dampers...

Audi news

Paris show world debuts list - Volkswagen I.D.

28 September 2016

Volkswagen has revealed I.D. as the name of its main concept for the Paris motor show. This desig...


just-auto Plus only Automakers/telecom providers collaborate on 5G

28 September 2016

On 27 September 2016, Audi, BMW Group, Daimler, Ericsson, Huawei, Intel, Nokia and Qualcomm Incor...


Is VW scandal spreading to Audi? Reportedly so

27 September 2016

Following the departure of development chief Stefan Knirsch, Audi's chief's role in the VW group'...


Audi says tech development chief "stepping down"

27 September 2016

As heralded by earlier media reports, Audi's technical chief has 'stepped down' from...


Audi, Ballard, boost fuel cell cooperation

27 September 2016

Ballard Power Systems said Audi had issued purchase orders to Ballard to accelerate key developme...


just-auto Plus only VW/Ballard fuel cell partnership extends to Audi

27 September 2016

Ballard Power Systems, on 26 September, 2016, announced that automotive OEM Audi has issued purch...



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