GOLDING'S TAKE: Ford has a new Focus and a new focus
Author: Rob Golding | 28 January 2011
The C-segment Focus is only a mid-sized car but is a Really Big Thing for Ford. For a start, it is will be a talisman for Alan Mulally's mission to cement his beloved 'One Ford'. This is another car that can and will sell everywhere - a trick that so far has been pulled off only by Japanese and German car makers. Squaring the needs of Basildon and Houston in the same mainstream mid-sizer is a class act if you can pull it. Mullally goes further. The Focus will be on 120 markets worldwide.
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