COMMENT: Enjoy the IAA, but don't get too carried away
The Frankfurt Motor Show's first press day falls today on the anniversary of the collapse of Lehman Brothers. I do hope that this industry does not get carried away with its own PR today. Of course, motor shows are great stages on which to show the world just how clever automotive engineers and designers are. This one will be no exception.
Get full access to all content, just $1 for 30 days
A Message From The Editor
just-auto gives its paid members access to the very best automotive market coverage.
And now there’s just-auto plus, our premium membership that gives you exclusive component forecast data, company profiles and extended news coverage - just for premium members.
Today I can offer you 30 days access for $1 - and that includes just-auto plus.
Dave Leggett, editor of just-auto
* plus VAT if applicable