Product Eye

Product Eye

Our team bring you informed analysis of selected new vehicle models and put them in automotive industry perspective



VEHICLE ANALYSIS: Citroën DS4 29 Aug 2014

Five years ago, the idea of Citroën selling more than a few thousand high priced cars each year would have been rightly ridiculed. How things have changed. And will keep changing, due to the many more DS models now under development.


VEHICLE ANALYSIS: Porsche 911 Targa 4 26 Aug 2014

Porsche continues to expand the 911 range, with the Targa body style having just gone on sale in Britain. Could this be the best looking variant yet?


VEHICLE ANALYSIS: Škoda Octavia estate 4x4 22 Aug 2014

It's well known that the British love estates, one of the reasons why the UK is such an important market for Škoda. Multiple derivatives continue to be added to the Octavia estate range, including several with 4x4 drive.


VEHICLE ANALYSIS: SEAT Alhambra 2.0 TDI 19 Aug 2014

Alhambra sales were up 19% worldwide in the first half of 2014, making it SEAT’s second most improved model after the León. This has also given the Palmela plant which builds it some overdue good news.


VEHICLE ANALYSIS: MY2015 Volvo XC70 14 Aug 2014

Volvo’s year on year sales for July were up by 37% in the UK. Much of the reason is an ongoing freshening of its cars. The updates continue, with a model year 2015 XC70 now on sale.


VEHICLE ANALYSIS: Range Rover L 11 Aug 2014

The long wheelbase Range Rover has taken the big 4x4 into GBP100,000-plus territory. Now there’s an even pricier Autobiography Black trim level, as well as model year 2015 changes.


VEHICLE ANALYSIS: Volkswagen e-Golf 7 Aug 2014

Will the new plug-in Golf fry the Focus Electric and mulch the Leaf? It’s certainly good enough to become the sales leader in its class.


VEHICLE ANALYSIS: Vauxhall VXR8 GTS 5 Aug 2014

Last year's Vauxhall VXR8 not powerful enough for you? No problem, this year's GTS adds an Eaton supercharger, 150 more horsepower and a perhaps surprising amount of refinement.


VEHICLE ANALYSIS: Volkswagen Golf R 1 Aug 2014

With a zero to 62mph time of just five seconds, this is the fastest Golf yet. But does the 300PS (221kW), four-wheel drive R live up to the hype?


VEHICLE ANALYSIS: 2015MY Mitsubishi L200 Barbarian 29 Jul 2014

It might be about to enter its ninth year of production but the L200 pick-up remains competitive and has aided Mitsubishi Motors Europe's 23% year-on-year H1 sales rise.


VEHICLE ANALYSIS: BMW X4 23 Jul 2014

The sales target might be modest but there's no denying the ability of BMW's newest model, the Macan and Evoque-challenging X4.


VEHICLE ANALYSIS: Audi R8 16 Jul 2014

It's now more than seven years since the Audi R8 went on sale, but the car's development by quattro GmbH is continuing right to the end of production.


VEHICLE ANALYSIS: D-Max lifts Isuzu sales by 85% 10 Jul 2014

Despite having a one-model range, Isuzu sales have been rising strongly in 2014, and outpacing the market. In June alone, volumes were up by 85%.


VEHICLE ANALYSIS: Citroën C4 Cactus 8 Jul 2014

With innovations galore, including air-filled bumpers, low CO2 thanks to a base weight of under a tonne, and production ramping up at a once-doomed Spanish plant, the Citroën C4 Cactus is very much the new, profit-driven face of PSA.


VEHICLE ANALYSIS: Citroën C1 4 Jul 2014

We first saw the second generation C1 alongside the Peugeot 108 and Toyota Aygo at the Geneva motor show in March. Production is now ramping up, and UK deliveries are about to commence.


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