Product Eye

Product Eye

Our team bring you informed analysis of selected new vehicle models and put them in automotive industry perspective



PRODUCT EYE: Porsche 911 Turbo 22 Apr 2014

The latest 911 Turbo might not look revolutionary but for Porsche it is. Electric power steering, ‘virtual’ gears to smooth out changing for its seven-speed dual clutch manual, an active rear axle and e-diff, liquid cooling for the transfer case…the list of firsts goes on.


PRODUCT EYE: Audi RS Q3 11 Apr 2014

It was a record March and first quarter for Audi, globally and in Britain. To stay ahead of BMW and Mercedes-Benz, more crossovers, including high performance RS variants, will be added above and below one that's unique in its segment, the RS Q3.


PRODUCT EYE: Mitsubishi Outlander plug-in hybrid 9 Apr 2014

Mitsubishi Motors UK's MD is making a bold claim for a brand which retailed 2,700 passenger vehicles in Q1: he wants to sell 3,000-10,000 units a year of the new Outlander PHEV.


PRODUCT EYE: i10 crucial to Hyundai's EU ambitions 4 Apr 2014

Six months on from its global debut at the Frankfurt motor show, the Hyundai is making waves in Europe and India’s A segment hatchback markets.


PRODUCT EYE: Jaguar F-TYPE R Coupé - the tech story 2 Apr 2014

Measuring 33,000Nm/degree, this is the most torsionally rigid car yet from Jaguar, and the 550PS 5.0-litre V8 is unique to the hatchback body style. Glenn Brooks reports on these and other high tech features of the new Jaguar F-TYPE R Coupé.


PRODUCT EYE: Audi A3 Cabrio & S3 Saloon 25 Mar 2014

The arrival of a pair of new Audis means the company is now just two models away from having a 50-vehicle range.


PRODUCT EYE: Hyundai Santa Fe 19 Mar 2014

Can an SUV that was designed primarily for the US work just as well in the UK? That was the question on Glenn Brooks’ mind as he tried out Hyundai’s latest Santa Fe.


PRODUCT EYE: 2014 SsangYong range 14 Mar 2014

Despite being overlooked by many, SsangYong continues to grow across Europe. Glenn Brooks has been driving four of the latest models, and now sees what was behind last month's 84% UK market sales surge.


PRODUCT EYE: Kia pro_cee'd GT 7 Mar 2014

Can a Kia ever be considered against the Golf GTI, Glenn Brooks wonders, as he tries the strangely named pro_cee'd GT.


PRODUCT EYE: Renault Megane range facelifts 27 Feb 2014

As the four millionth Mégane rolled off the line this week at Renault España’s Palencia plant, Glenn Brooks was trying the just-launched facelifted model on UK roads.


PRODUCT EYE: Mazda MX-5 - past, present & future 24 Feb 2014

With the Mazda MX-5 soon to celebrate 25 years of production, Glenn Brooks recalls its 1989 launch, tries the latest car, and takes a look at what’s coming for next year's fourth generation model.


PRODUCT EYE: Vauxhall Meriva facelift, new 1.6 CDTi 20 Feb 2014

It's mid-cycle update time for Opel and Vauxhall's Meriva MPV. Glenn Brooks tries the new 1.6 CDTi 'whisper' diesel, and the 1.4 VVT Turbo petrol.


PRODUCT EYE: MG3 VTi 18 Feb 2014

There are lots of people out there who think most Chinese cars are poorly built and dull to drive. Glenn Brooks would advise them to try the MG3.


PRODUCT EYE: model year 2014 Volvo V40 11 Feb 2014

Last year, the XC60 was Volvo's best seller worldwide. But V40 sales rose rapidly, making it the new number two model. Glenn Brooks tries an updated 'model year 2014' D3 five-cylinder diesel to see how it stacks up against its C-premium segment rivals.


PRODUCT EYE: 2014 Jeep Grand Cherokee V6 diesel 5 Feb 2014

Few things are as all-American as a big Jeep. And yet, as Glenn Brooks has been reflecting, the Grand Cherokee he's been testing has a Daimler platform, a VM Motori engine and will soon be the basis of Maserati's first SUV.


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