US: Toyota considers "controversial" Prius brand expansion
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Summary: Toyota Motor Sales USA general manager Bob Carter has said a proposal to expand the Prius nameplate into a marketing sub-brand for a broad family of low-emission, high-mileage hybrid vehicles was controversial within the company and that a final decision was over a year away. Read the complete article…
Date: 3 November 2009
Source: just-auto.com editorial team
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