The colourful world of automotive coatings
Author: just-auto.com editorial team | 4 March 2003
Times have truly changed since Henry Ford offered his Model T in 1914. DuPont pioneered the first fast-drying lacquer paint in 1923, giving consumers their first colour options beyond black for mass-produced vehicles. Paint manufacturers, such as BASF Coatings and DuPont, now offer some 150 new colour shades each year. Today, the vehicle exterior is a vitally important element in the brand differentiation of vehicle makers and a kind of business card for its owner.
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