EMERGING MARKETS ANALYSIS: Russia’s ailing behemoth turns the corner
AvtoVAZ is a company that came to symbolise the era of vast monolithic producers that were at the heart of the industrial strategy of the old Soviet Union. In today's Russia it faces severe challenges from a more open economy and the arrival of Western and Asian car brands in the Russian marketplace. But a new management is charting a course for survival, writes Mark Bursa.
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