Europe's lower medium or C-segment is the scene of intense competition this year between the latest models from a number of manufacturers, most notably Volkswagen's latest Golf and GM Europe's new Astra (which has been pre-sold with incentives). The Vauxhall/Opel Astra is a vital model for GM Europe as it attempts to turn around its losses. Jesse Crosse attended the recent European media launch for the new Astra and reports on the vehicle itself.