e-commerce in the auto industry: evolution not revolution
E-commerce will bring important cost benefits to the auto industry over the next 5 years, which will come not only from purchasing, but also many other functions such as product development. "Build To Order" won't be the industry's panacea and manufacturers will evolve from the current "Build to Dealers' Lots" towards the "Build to Consumer Demand" model. These are some of the key findings of a study published by Roland Berger Strategy Consultants in conjunction with Deutsche Bank's Global Automotive Research Team.
Get full access to all content, just $1 for 30 days
A Message From The Editor
just-auto gives its paid members access to the very best automotive market coverage.
And now there’s just-auto plus, our premium membership that gives you exclusive component forecast data, company profiles and extended news coverage - just for premium members.
Today I can offer you 30 days access for $1 - and that includes just-auto plus.
Dave Leggett, editor of just-auto
* plus VAT if applicable